Onbrand

Orangetheory Social Club is a curated, invite-only fitness and wellness experience designed to bring together top local creators, tastemakers, and community leaders for a high-energy workout followed by an elevated social hour.

Each event blends performance, wellness, and culture, positioning Orangetheory as more than a workout, but a lifestyle brand rooted in community.

Event Snapshot
Markets: Dana Point + La Costa
Guests: 85 total hand selected creators
Audience: Fitness, wellness, lifestyle, fashion, beauty, and food creators
Format:
60-minute Orangetheory strength + cardio class
Post-class Social Club hour with wellness activations
Brand-integrated gifting + content moments

Swag Bag Opportunity
Each guest receives a premium, curated swag bag featuring brands that align with health, wellness, beauty, lifestyle, and recovery.

This is an opportunity for brands to:
Get products directly into the hands of influential, content-creating consumers
Be organically featured across Instagram Stories, Reels, TikToks, and recaps
Align with a highly trusted, experience-led fitness brand
Swag bags are intentionally limited and elevated!