Onbrand

Hi! I’m Aaliyah 🌿 I’m a psychology major at UC Santa Cruz who loves beauty, fashion, and wellness. I’m always creating new trends, sharing the beauty secrets I’ve learned, and finding ways to build confidence in myself and others. I’m all about mental-health advocacy and keeping everything I share real and uplifting.
I’m first-gen and an independent student, so everything I do comes from hard work, creativity, and wanting to build something meaningful for myself. I studied fashion abroad in Paris, I’m active in several orgs on campus, and I’m slowly building my UGC portfolio as I start working with brands I truly love.
My goal is to build a platform that helps me gain experience in digital marketing within the fashion and beauty industry. I want my content to inspire confidence, wellness, and authentic style—all while growing my voice and helping others feel good inside and out.