Onbrand

Dear Liquid Death Team,

My name is Alexandria Otto and I am a massive fan of your brand. I’m reaching out in regards to a unique sponsorship opportunity for 2025. Please find high level details below and of course, feel free to let me know of any questions!

Overview:

Mongol Derby: I will be competing in the ‘toughest horse race in the world,’ the Mongol Derby. I will ride a total 30 feral Mongolian horses across 1,000km of Mongolian Steppe following the ancient horse postal system created by Genghis Khan. I will be competing against 45 selected riders from all over the world.

Promotional Information:
Mongol Derby Website - https://equestrianists.com/guides/mongol-derby-guide/
Mongol Derby Promo Video - https://www.youtube.com/watch?v=pFUb6YpbWx4&t=128s
BBC Coverage - https://www.youtube.com/watch?v=_f6z6H90tFQ


Date:
Early August 2025 (10 day race)

Story:
I’ve recently lost around 100 pounds through diet and exercise changes. If I hadn’t decided to make this life change I would never have been able to participate in an event like this. Competing in the Mongol Derby will be the crowning achievement of my weight loss - something that I’ve only dreamed of doing.

Sponsorship:
Flexible - sponsorship can be shown in funds towards entry fee, product, or any other support Liquid Death sees fit.

Social Media:
Promotion of brand during race (social media posts, brand worn on gear, etc.)
Willing to promote brands on personal social media
Willing to participate in any marketing campaigns should Liquid Deathl want to showcase on platforms

I appreciate your consideration and look forward to hearing from you!

Thanks,
Alex Otto
Personal Instagram - @allyooo