Onbrand

I'm Brandi Frye-Odom — a Licensed Master Cosmetologist, celebrity hair stylist, and creator based in Smyrna, Georgia. Over a decade ago I fell in love with the transformative power of beauty, and I've been building on that ever since. Today I create from The Curaé Society, my luxury beauty collective and studio, and I share my world — professional expertise, real wellness, and the everyday pursuit of feeling good — with an audience of over 71K women who show up every week for the real version of me. I partner with brands whose products I'd recommend in the salon chair and feature in my own routine. If it doesn't meet that standard, it doesn't make it into my content.