Onbrand

I'm Lala (@langylala_), a NYC-based content creator, carnival model, and brand ambassador with Jamaican roots. I've repped Sesame Carnival for 4+ years and Tribal Carnival in Toronto, playing mas across Caribana, Labor Day, and Miami Carnival every season. By day, I manage the floor and activations at one of NYC's top day clubs, so I know what actually makes people engage with a brand in person.

I create content from inside the culture; costume builds, road day, real product-in-use moments and get brands directly into masqueraders' hands at festivals.