Onbrand

I’m a Boston-based mom of two, marathon runner, and someone who deeply believes in turning pain into purpose. In November 2023, I lost my mom to ALS—a loss that changed me in every way. This year, I’m running the 2026 New York City Marathon in her honor while raising funds for the ALS Therapy Development Institute, a nonprofit based right here in Watertown, MA working toward effective treatments and a cure.

What started as a personal journey has grown into something much bigger. I’ve been bringing together brands, artists, and local businesses to create meaningful fundraising experiences—events and auctions that feel thoughtful, connected, and rooted in community.

I care deeply about authenticity, connection, and the small details that make something feel special. Whether it’s curating a fundraiser, reaching out to brands I genuinely love, or building something from the ground up, everything I do is driven by intention and heart.

This is for my mom—and for every family who has been impacted by ALS.