Onbrand

Joel Nathanson is a community builder and experiential entrepreneur dedicated to designing spaces where wellness, music, and human connection intersect.

He is the co-founder of Same Same But Different Music Festival, a four-day Southern California festival known for blending music, art, and intentional community into a deeply immersive cultural experience.

Joel is also the co-founder of REVIVAL Wellness Experience, a growing wellness movement that brings together fitness, recovery modalities, music, and social connection to elevate collective health. Through REVIVAL, he partners with facilitators, run clubs, wellness brands, and local businesses to create high-energy, transformative experiences designed to increase healthspan and foster meaningful relationships.

Across both ventures, Joel’s work centers on building environments that feel inclusive, energizing, and purpose-driven, where people don’t just attend events but feel part of something bigger.

Based in Arizona, he is passionate about making wellness more accessible, social, and culturally relevant.