Onbrand

I’m the creator behind @jklately, where I make humorous, highly interactive content centered around a daily series called “I’m 35 and Can’t Find Sht on a Map.”* In the series I attempt to locate a different country each day while documenting my effort to become less geographically ignorant in public. The format encourages viewers to participate by suggesting countries and testing their own knowledge in the comments.

My content blends humor, curiosity, and relatable self-improvement, and the series has grown quickly with strong engagement and repeat viewers. I love partnering with brands in ways that feel natural to the content and entertaining for the audience.