Onbrand

JETSET Pilates Midlothian is part of Vertex Fitness group, which is a multi-market franchise group bringing JETSET Pilates’ modern reformer Pilates experience to communities across the U.S. With development underway across Virginia, Chicago, the Twin Cities, and Dallas, our portfolio is planned to scale to 50+ JETSET Pilates studios across these key markets.

Our growth strategy is rooted in building strong local communities around each studio through thoughtful brand partnerships, events, influencer and ambassador relationships, and hyper-local marketing. As we expand, our focus is on creating consistent, elevated brand experiences while ensuring every JETSET studio feels authentically connected to the community it serves.