Onbrand

The Concern Foundation Block Party is an iconic Los Angeles philanthropic festival held on the Paramount Pictures Studios backlot. This immersive "street party" transforms legendary film sets into a vibrant celebration featuring 70+ top restaurants, live music, and a high-profile luxury auction for over 4,000 guests. The event serves as the primary engine for the foundation’s mission: providing critical "seed money" to innovative, early-career cancer researchers worldwide. As a volunteer-driven organization, 90–95% of every dollar raised goes directly to global research grants.