Onbrand

Abby founded Mondays Collective in Chicago with a simple idea: the worst day of the week deserves to feel different. What started as a small group of friends moving together on Monday evenings has grown into a community of 5,000+, a wellness brand built around connection, movement, and mental health. Every season, every class, every collab is intentionally designed around one question: what would make someone actually look forward to Monday?