Onbrand

I build community-first experiences that connect brands to real people in real moments.

My background spans large-scale conferences to hyper-local activations. I've been part of the producing team for ALPFA Convention, one of the largest Latino professional conferences in the country for two consecutive years, with thousands of attendees across Las Vegas and San Antonio. I've also worked on the production team for Fintech is Femme's Fintech Week NYC, a premier conference bringing together women leaders reshaping the Tech and financial services industry.

On the ground in New York, I produce wellness and lifestyle activations through my agency Via & Vibe LLC connecting emerging and established brands to NYC's most engaged niche communities across the Bronx, Brooklyn, Westchester, and Connecticut. I know what it takes to execute at scale and I know how to create intimate brand moments that actually land. Whether it's a 5K run in the Bronx or a conference stage in Las Vegas, I show up with strategy, creativity, and a community that trusts me. I bring brands into moments that matter and I make sure they're remembered long after the event ends.