Onbrand

I’m Nicole Boon, founder of Wellness by Boon, a platform turning wellness into a social, high-energy experience in Miami.

As a Registered Dietitian and fitness instructor, who's lived all over South Florida, and prioritizes genuine human connection, I've had to rebuild my social life from zero more than once. That’s exactly what shaped my brand. I don’t just host events, I create spaces where people connect, move, and show up for their health without giving up the lifestyle they love. Yes, we multi task!

From workouts at unexpected venues such as bars and clubs, to curated wellness brunches, my events blend fitness, self-care, food, and connection into something people actually want to be part of. My audience isn’t just health-conscious, they’re social, engaged, and experience-driven.

By partnering with Wellness by Boon, you will have access to a public that seeks wellness (and non-wellness related) products and experiences that they can use in their daily lives. As a registered dietitian, I also see one on one patients on a daily basis who seek for options and recommendations on food and wellness products and my events serve as a great opportunity for them to try them.

Let's create moments where your product isn’t placed—it’s lived!