Onbrand

At the Northern Michigan Warhounds, we bring a high level of fast-paced, hard-hitting, and competitive hockey designed to thrill fans from the first puck drop to the final buzzer. Our players come from across the country—many with junior, collegiate, and pro experience—bringing passion and grit every shift. But what truly sets us apart is our commitment to entertaining with purpose. We don’t just aim to win games—we aim to win hearts by making every night in the arena an unforgettable experience for families, friends, and fans of all ages.

Our fan-first mentality drives everything we do. Whether it’s themed game nights, interactive promotions, or community outreach events, we believe hockey should be more than just a sport—it should be a celebration. From the roar of the crowd during a Warhounds goal to the smiles on kids’ faces during Slapshots & Storybooks events, we’re building something bigger than hockey. We’re creating a team that gives back, that leads with character, and that makes Gaylord proud every time we hit the ice.