Onbrand

I create content from the routines that actually carry me through life, not the highlight reel and definitely not the perfectly aesthetic morning that only exists once a semester. Between early morning workouts, late night study sessions at the University of Georgia, and living out of a suitcase while studying abroad across more than ten countries, I’ve learned what actually holds up in real life. As a Marketing major, I think a lot about why people trust what they see online, and I build my content around that instead of trends. I don’t do one off promotions or products that disappear after filming, I work with brands that survive busy weeks, long days, and airport security. If something shows up in my content, it’s because it earned a spot in my routine first.