@
@triforlyfe
www.tri4lyfe.com
TRI4LYFE is a year-long well-being project in which Finnish psychologist Jaakko Sahimaa commits to completing 365 supersprint triathlons over the course of 2025. Sahimaa aims to break the world record for the most (super sprint) triathlons completed in a single year, while personally exploring the mental and physical effects of daily exercise.
TRI4LYFE is not just about athletic performance. The project aims to promote physical activity, highlight the positive effects of movement on mental health, and encourage people to replace 30 minutes of daily screen-scrolling with 30 minutes of exercise. The challenge is especially targeted at adults with busy lives who struggle to find time for movement.
TRI4LYFE raises awareness of the connection between physical activity and mental well-being, while also collecting donations to support children’s hobbies and mental health services. Every follower on Instagram means 1€ for charity.
Main channel for content is Instagram
Already partnered with 0 brand
No events
This user has no events.